Apparel Design

Clay Maxey
+ various collaborators

Client: State Bicycle Company
Tools used: Illustrator + Photoshop
Year: 2014 - 2025

My work with State Bicycle Co. requires me to design various types of clothing, both cycling-specific performance apparel as well as casual tees and branded accessories. I try to use that opportunity to communicate a visual identity for our bicycle company that emphasizes fun, colorful, youthful exuberance in an industry full of stuffy, self-serious brands. Many of the items featured here are part of larger capsule collections of co-branded accessories with artists like Wu-Tang Clan and Grateful Dead; our way of highlighting all the stuff we think is rad.